Qube

Content Creating Guidelines

Thank you for participating in Puff Social's Qube Dispensary campaign! Below are the key points we'd like you to highlight in your video content:

Campaign Goals:

  • Let the Midtown Manhattan community know about Qube’s premium cannabis offerings!

  • Drive store awareness and foot traffic.

  • Highlight key store details and services.

  • Position QUBE as the locals choice for pure, high quality Cannabis products. 

Key Talking Points:

  • Locations:

    • Midtown Manhattan: 1412 Broadway, Ste 102, New York, NY, 10018

  • Store Hours:

    • Monday - Sunday: 8AM - 2AM

  • Delivery Hours:

    • Monday - Sunday: 10AM - 10PM

Main Challenge:

The Journey to QUBE

Show yourself traveling to the dispensary and highlight different ways to get there (driving, public transport, biking, etc.).

  • Show the interior of the shop. 

  • Introduce yourself.

  • Interview staff members.

  • Mention how Qube is one of the best legal dispensaries in the Midtown Manhattan area and why it's worth the visit.

Additonal Challenges: Post 3 Reels & 1 Story

  • Instagram Reels: Influencers are required to create three (3) pieces of content:

    • Dispensary Showcase Reel: Highlight the in-store experience, products, and staff interactions. 

    • At-Home Product Review Reel: Feature a QUBE product, discussing its effects, quality, and overall experience.

    • Creative Skit Ideas: Click Here 

    • Instagram Carousel (Optional): Post a five (5)-photo carousel showcasing the dispensary and products.

  • Instagram Story: Share your in-store experience and product review on your story, providing authentic insights into your visit and QUBE offerings.

Editing & Posting: 

  • Post Production: You are responsible for editing your reels and getting them ready to post. We recommend using the editing app CapCut and then adding audio from Instagram. DM us if you have any questions.

  • Ready to Post: Once your videos are ready to be posted. Please upload your videos to our google drive using the link we provided below. We will post from the QUBE Instagram account and send you a collaboration request.

Timeline:

We ask that you complete your independent reels and photo within 1 week of your visit. If you finish both the independent requirements within 3 days of your visit, you can earn $20 for fast turnaround.

Please DM us your cash app or venmo to @puff.socially 

Content Best Practices:

  • Introduce the Location: Capture shots outside and inside the dispensary.

  • Showcase the Experience: Highlight the product selection and any interactions with the staff.

  • Keep It Authentic: Share your genuine impressions and recommendations.

  • Call to Action: Encourage viewers to visit Triple M or order for delivery.

General Guidelines: Do's:

  • Film in the correct orientation (vertical for TikTok/Reels, horizontal for YouTube).

  • Record in 4K resolution for the highest quality.

  • Ensure clear audio and proper lighting.

  • Stay positive, professional, and on-brand.

  • Be respectful of customers in the store and whether or not they want to be in your videos

Don'ts:

  • Do not discuss negative points about QUBE. 

  • Avoid using violent, hateful, or offensive terminology or imagery.

  • Do not violate community guidelines or platform rules.

Thank you for being part of the Puff Social family! We can’t wait to see your content.

For any questions, reach out to the QUBE staff on site or your Puff Social Contact.